WPP is one of the world’s leading marketing and communications companies, helping top global brands achieve growth through data, technology, creativity, and media solutions. Powered by its AI-driven platform, WPP Open, the company delivers innovative marketing strategies and personalized customer experiences at scale.
Company Overview
WPP is one of the world’s leading marketing and communications companies, helping top global brands achieve growth through data, technology, creativity, and media solutions. Powered by its AI-driven platform, WPP Open, the company delivers innovative marketing strategies and personalized customer experiences at scale.
Job Summary
- Position: Analyst – AA
- Job Location: Bangalore & Gurgaon
- Job Type: Full-Time
- Salary: As per company standards
- Requisition ID: 5221682008
- Category: Digital / Marketing
- Work Mode: Onsite
Roles and Responsibilities
- Support the Analytics Manager in delivering campaign analytics throughout the campaign lifecycle.
- Utilize social analytics and campaign management platforms effectively.
- Build strong working relationships with internal teams across different countries and functions.
- Ensure consistent KPI usage across various platforms.
- Manage Brand Lift Study (BLS) and Creative Testing (CT) mapping across key social media platforms.
- Monitor data quality and proactively identify discrepancies.
- Assist the Creative Testing team with Quality Assurance (QA) processes.
- Participate in team meetings, project discussions, and client calls.
Required Skills and Qualifications
- Graduate, Engineering, or Post Graduate degree.
- Strong numerical and analytical abilities.
- Experience in data analysis and visualization is preferred.
- Excellent communication and collaboration skills.
- Detail-oriented with strong problem-solving abilities.
- Willingness to learn new analytical and technical tools.
- Knowledge of SQL, BigQuery, R, Python, or similar technologies is an advantage.
Preferred Background
Candidates with education or experience in quantitative fields such as:
- Statistics
- Engineering
- Economics
- Psychology
- Communication
- Data Analytics
will be preferred.
How to Apply
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Why Join WPP?
- Opportunity to work with global brands.
- Exposure to advanced analytics and AI-driven marketing solutions.
- Collaborative and diverse work environment.
- Excellent learning and career growth opportunities.
Important Disclaimer
This job information is shared for educational and informational purposes only. Recruitment details are sourced from the official company website and career pages. Applicants should follow WPP’s official recruitment process. No fees should be paid to anyone for job opportunities. Always apply through the company’s official channels and beware of fraudulent recruitment offers.